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Free Internal Link Analyzer

Audit every internal link on any page. Identify navigation vs. content links, nofollow attributes, and duplicate link targets at a glance.

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Enter a URL to analyze

Audit all internal links — their anchor text, location on the page, and follow status.

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Why Internal Link Structure Matters

Internal links distribute PageRank across your site, help Google discover and understand content, and signal which pages are most important. A weak internal link structure leaves high-value pages under-linked and under-ranked.

PageRank Distribution

Every internal link passes a fraction of the referring page's authority. Pages with more quality internal links rank higher.

Orphan Page Detection

Pages with no internal links — orphan pages — may never be crawled or ranked. Auditing individual pages reveals linking gaps.

  • Footer-only links pass far less authority than in-content editorial links
  • Nofollow on internal links silently blocks PageRank flow to key pages
  • Duplicate internal links to the same URL dilute link equity across anchors
internal-links audit
[nav]Blog/blog
[body]See Pricing/pricing
[body]Features/features
[footer]Privacy/privacynofollow

How to Use

Four steps to a complete internal link audit.

1

Enter URL

Paste the full page URL you want to audit.

2

Fetch Page

We fetch the page HTML like a crawler (without running JavaScript) and parse all <a> tags.

3

Detect Sections

Links are classified by page section: nav, header, body, footer.

4

Audit & Fix

Filter by section and compare total vs unique links to spot nofollow links and repeated targets.

Use Cases

Internal link audits matter for every site type.

E-commerce

Ensure product and category pages are well-linked from high-authority hub pages.

Content Sites

Identify pillar pages with too few body-content links pointing to cluster articles.

Site Audits

Spot nofollow misconfigurations and duplicate link issues before they suppress rankings.

UX & Crawl

Verify that navigation links are logically structured for both users and crawlers.

Frequently Asked Questions

What is internal link analysis?

Internal link analysis examines the links within a site that point to other pages on the same domain. It reveals how link equity flows, whether important pages are well-linked, and whether navigation is structured correctly for SEO.

What sections does the tool detect?

The tool classifies each link by its closest enclosing element — Header, Nav, Sidebar (<aside>), Content (<main>/<article>) or Footer — using ARIA roles and common class names as a fallback. It is a heuristic, so pages with unusual markup may be classified imperfectly. Content links are typically the most valuable for SEO as they represent editorial, in-content links.

Why do nofollow internal links matter?

Internal nofollow links do not pass PageRank to the destination page. While occasionally intentional (e.g., login pages), unexpected nofollow attributes on important internal pages can quietly suppress their rankings.

What is a good number of internal links per page?

Google has historically recommended keeping total links on a page under a few hundred. More important is quality: content-area internal links with descriptive anchor text pass far more value than nav or footer links.

How does this differ from a site-wide crawl?

This tool analyzes a single page in depth. For a full site crawl across all pages, consider a dedicated crawler. Use this tool to deeply audit individual important pages like your homepage or top landing pages.

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Key terms explained

Plain-English definitions from the LazySEO SEO glossary.

Internal LinkingInternal linking is the practice of hyperlinking from one page on a website to another page on the same domain. These links help search engine crawlers discover and index content, distribute page authority (link juice) across the site, and guide users to related or deeper content. A deliberate internal linking strategy is one of the most impactful and often underutilized on-page SEO tactics.Hub and Spoke ModelThe hub-and-spoke model is a content architecture strategy where a central "hub" page (analogous to a pillar page) covers a broad topic and connects outward to multiple "spoke" pages that each address a specific subtopic in depth. The hub acts as an authority center, while each spoke enriches the cluster's topical coverage and funnels users and link equity back to the hub.Site ArchitectureSite architecture refers to the hierarchical structure and interlinking logic that determines how pages on a website are organized, categorized, and connected to each other. A well-designed architecture groups related content logically, ensures every important page is reachable within a small number of clicks from the homepage, and uses internal links to distribute PageRank efficiently throughout the site.Link JuiceLink juice is an informal SEO term describing the ranking power or authority passed from one page to another through hyperlinks. When a high-authority page links to another page, it transfers a portion of its authority, helping the linked page rank better in search results. This concept is rooted in Google's original PageRank algorithm, which modeled the web as a graph and calculated page importance based on the number and quality of inbound links.Pages Per SessionPages per session is an analytics metric that measures the average number of pages a user views during a single visit to a website. It is calculated by dividing the total number of pageviews in a given period by the total number of sessions. A higher pages-per-session figure generally indicates that users are exploring the site beyond their initial landing page.Orphan PageAn orphan page is a page on a website that no other page on the same site links to. Visitors can only reach it by knowing the URL, following an external link or finding it in search results, and crawlers can only discover it through an XML sitemap or external links.
Browse the full SEO glossary